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September 16th, 2020 (archive)

Exceptional Customer Service: Why Offer It and How to Undertake It

It’s a basic principle that businesses need customers and studies show it’s six to seven times more expensive to get new customers than to retain existing ones. Great customer service is key to retaining them. Dr. John Foltz will reveal how to conduct effective customer research and the key questions to ask to get to the bottom of your customers’ needs.

Sponsored by Walinga

Webinar Video


Dr. John Foltz

Chair of the Department of Animal Sciences @The Ohio State University (OSU)

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Dr. John Foltz is Chair of the Department of Animal Sciences at The Ohio State University, Columbus, OH, and is co-author of the bi-monthly Feed & Grain magazine column, Manager’s Notebook. Foltz has focused his expertise in agribusiness management and taught courses about agribusiness sales, agricultural cooperatives, agricultural economics and agribusiness management.